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IP (Uh) O! The importance of buy-in, a lesson learned from Groupon’s COO woes.

Although it remains to be seen how the rapid turnover in Groupon’s COO position—two COO’s departing within a year—impacts its IPO offering, Groupon’s experience reveals the importance of obtaining and keeping management “buy in,” especially during key strategic initiatives. Even if, as owner, you are the sole strategic decision maker for your company, it is… Continue reading IP (Uh) O! The importance of buy-in, a lesson learned from Groupon’s COO woes.